“Our new aim is the organisation of the material environment, i. e. of contemporary industrial production, and all active artistic creativity must be directed towards this.”

— Lyubov Popova

Quote, End of 1921, from; Liubov Popova, untitled manuscript, cited by A. Adaskina in 'Liubov' Popova. Put' stanovleniia khudozhnika-konstruktora', 'Tekhnicheskaia estetika', no.11, 1978, p.19; as quoted by Christina Lodder in Tate Papers no. 14: Liubov Popova: From Painting to Textile Design http://www.tate.org.uk/research/publications/tate-papers/14/liubov-popova-from-painting-to-textile-designhttp://www.tate.org.uk/research/publications/tate-papers/14/liubov-popova-from-painting-to-textile-design

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Lyubov Popova 3

Russian artist 1889–1924

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“The era that humanity has entered is an era of industrial development and therefore the organisation of artistic elements must be applied to the design of the material elements of everyday life, i. e. to industry or to so-called production. The new industrial production, in which artistic creativity must participate, will differ radically from the traditional aesthetic approach to the object, in that primarily attention will be focused not on the artistic decoration of the object (applied art), but on the artistic organisation of the object in accordance with the principles of creating the most utilitarian object.... If any of the different types of fine art (i. e., easel painting, drawing, engraving, sculpture, etc.) can still retain some purpose, they will do so only * 1. while they remain as the laboratory phase in our search for essential new forms * 2. insofar as they serve as supportive projects and schemes for constructions and utilitarian and industrially manufactured objects that have yet to be realised”

Lyubov Popova (1889–1924) Russian artist

Liubov Popova, untitled manuscript, signed and dated December 1921, Manuscript Department, State Tretjakov Gallery, Moscow, (fond 148, op.17, l. 3–4); transl. John Bowlt; the same text is reproduced in Women Artists of the Russian Avant-Garde 1910–1930, Cologne 1979, p. 68

“There is direct correlation between a society lacking in artistic vision to lack of social conscience, i. e., crime, poverty, and senseless, violent atrocities, materialism.”

Vanna Bonta (1958–2014) Italian-American writer, poet, inventor, actress, voice artist (1958-2014)

State of the Art (2000)

“It is much more accurate to identify the factors of production as know-how (that is genetic information structure), energy, and materials, for, as we have seen, all processes of production involve the direction of energy by some know-how structure toward the selection, transportation, and transformation of materials into the product”

Kenneth E. Boulding (1910–1993) British-American economist

Source: 1980s, Evolutionary Economics, 1981, p. 27

“[the task of material culture is] to shed light on the tasks of production in our country, and also to discover the place of the artist-constructor in production, in relation to improving the quality both of the manufactured product and of the organization of the new way of life in general.”

Vladimir Tatlin (1885–1953) Russian artist

Quote, May 1924; from Tatlin's lecture on 'Material Culture and Its Role in the Production of Life in the USSR'; as quoted by Larissa A. Zhadova, ed., Tatlin, trans. Paul Filotas et al; Thames and Hudson, London, 1988, p. 252
In May 1924, right in the middle of N.E.P., Tatlin offered his synoptic statement of what was still the task of material culture
Quotes, 1910 - 1925

“The new institutionalism focuses instead on nonlocal environments, either organisational sectors or fields roughly coterminous with the boundaries of industries, professions, or national societies. Environments, in this view, are more subtle in their influence; rather than being co-opted by organisations, they penetrate the organisation, creating the lenses through which actors view the world and the very categories of structure, action and thought.”

Paul DiMaggio (1951) American sociologist

Source: Introduction to The New Institutionalism and Organizational Analysis, 1991, p. 12-13.

“Management’s job. It is management’s job to direct the efforts of all components toward the aim of the system. The first step is clarification: everyone in the organization must understand the aim of the system, and how to direct his efforts toward it. Everyone must understand the damage and loss to the whole organization from a team that seeks to become a selfish, independent, profit centre.”

W. Edwards Deming (1900–1993) American professor, author, and consultant

The New Economics for Industry, Government, Education (1993)

“Group organization is to be the new method in politics, the basis of our future industrial system, the foundation of international order. Group organization will create the new world we are now blindly feeling after, for creative force comes from the group, creative power is evolved through the activity of the group life.”

Mary Parker Follett The New State

Source: The New State, 1918, p. 3

“Fortunately, a sculptor's style and aim are, to a great extent, dictated to him by his materials. To make a sculpture seem at all moving or inspiring, an artist must, of course, be gifted with a certain personality that speaks movingly through the subject and materials of his work. But he must select appropriate materials, and use them appropriately, too... My materials often dictate my change of aims, and I choose to work in a different material much as a man may suddenly feel an appetite for a change in diet.”

Ossip Zadkine (1890–1967) French sculptor

c. 1960
Source: 1960 - 1968, Dialogues – conversations with.., quotes, c. 1960, pp. 154-155

“Perhaps the meaning of all human activity lies in the artistic consciousness, in the pointless and selfless creative act?”

Andrei Tarkovsky book Sculpting in Time

Source: Sculpting in Time (1986), p. 241
Context: Perhaps the meaning of all human activity lies in the artistic consciousness, in the pointless and selfless creative act? Perhaps our capacity to create is evidence that we ourselves were created in the image and likeness of God?

“The artist is the creator of beautiful things. To reveal art and conceal the artist is art's aim. The critic is he who can translate into another manner or a new material his impression of beautiful things.”

Oscar Wilde book The Picture of Dorian Gray

Source: The Picture of Dorian Gray

“Our new aim is the organisation of the material environment, i. e. of contemporary industrial production, and all active artistic creativity must be directed towards this.”

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