“I get asked a lot why Apple's customers are so loyal. It's not because they belong to the Church of Mac! That's ridiculous.”

— Steve Jobs

As quoted in "The Seed of Apple's Innovation" in BusinessWeek (12 October 2004) http://www.businessweek.com/print/bwdaily/dnflash/oct2004/nf20041012_4018_db083.htm?chan=gl <br class="br">2000s

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Steve Jobs150

American entrepreneur and co-founder of Apple Inc. 1955–2011

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“I get asked a lot why Apple's customers are so loyal. It's not because they belong to the Church of Mac! That's ridiculous.”

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