“Any new property is always risky. And my show really didn’t have a strong hook to it. I couldn’t come up with a tag line for it. I just liked that it was friendly and nice, just two friends that hang out in a weird world. I think that’s what was risky. It was boring and you couldn’t see where it would go. I mean, I could. But I don’t think anyone else could see where it could go, in the beginning.”

— Pendleton Ward

Pendleton Ward On Keeping “Adventure Time” Weird https://www.fastcompany.com/1681874/pendleton-ward-on-keeping-adventure-time-weird (November 12, 2012)

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Pendleton Ward4

American animator 1982

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