“We’ve come up with ways to judge the quality of a product. The thing is that we’re just getting used to the idea that information is a product, and we have to come up with criteria on which to judge which information is worth paying attention to and taking seriously and which isn’t. So we have to think: is this information new? Is it relevant? Is it trustworthy? Can I verify it? Who’s the source? If you’re a journalist you’re used to doing this as your job, but that’s going to become increasingly necessary for people online, because they just get hit with so much information, and if they don’t want to just sit there, manipulated by all different kinds of propaganda, they have to start getting tooled up on how to be a savvy information consumer.”

— Heather Brooke

International Journalism Festival http://www.journalismfestival.com/news/heather-brooke-antitrust-legislation-needed-to-keep-the-internet-free/ Interview with Fabio Chiusi, 12 April 2012.
Attributed, In the Media

Adopted from Wikiquote. Last update June 3, 2021. History

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Heather Brooke 61

American journalist 1970

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“In the industrial mode of development, the main source of productivity lies in the introduction of new energy sources, and in the ability to decentralize the use of energy throughout the production of circulation processes. In the new informational mode of development the source of productivity lies in the technology of knowledge generation, information processing and symbolic … what is specific to the informational mode of development is the action of knowledge upon knowledge itself as the main source of productivity… in a virtuous circle of interaction”

Manuel Castells (1942) Spanish sociologist (b.1942)

Source: The Rise of the Network Society, 1996, p. 16-17 as cited in: Andy Hargreaves (2003) Teaching in the Knowledge Society: Education in the Age of Insecurity. p. 16

“Jobs: Let me compare it with IBM. How come the Mac group produced Mac and the people at IBM produced the PCjr? We think the Mac will sell zillions, but we didn’t build Mac for anybody else. We built it for ourselves. We were the group of people who were going to judge whether it was great or not. We weren’t going to go out and do market research. We just wanted to build the best thing we could build. When you’re a carpenter making a beautiful chest of drawers, you’re not going to use a piece of plywood on the back, even though it faces the wall and nobody will ever see it. You’ll know it’s there, so you’re going to use a beautiful piece of wood on the back. For you to sleep well at night, the aesthetic, the quality, has to be carried all the way through.
Playboy: Are you saying that the people who made the PCjr don’t have that kind of pride in the product?
Jobs: If they did, they wouldn’t have turned out the PCjr.”

Steve Jobs (1955–2011) American entrepreneur and co-founder of Apple Inc.

Steve Jobs, Playboy interview http://reprints.longform.org/playboy-interview-steve-jobs, Feb 1985
1980s

“Behaviorists tell us that we tend to overweight and overreact to the most recently received information. If we do, we will find that the information that we thought was so important becomes tempered, and reduced in significance, by new and related information that follows.”

Robert Haugen (1942–2013) American economist

Source: The Inefficient Stock Market - What Pays Off And Why (1999), Chapter 12, The Forces behind the Technical Payoffs to Price History, p. 121

“What I say in the book is that rather than it being the death of journalism, this whole deluge of information, it to me marks a time when journalism can really come into its own, because as we’re drowning in information, the whole point of a journalist is to signpost what’s important and then to verify whether or not it’s true.”

Heather Brooke (1970) American journalist

Attributed, Chatham House Talk (September 28, 2011)

“The test of an intelligence officer is not so much the ability to accumulate information; it's to judge between different pieces of information, and not to take a piece of information and use it in a piece of analysis simply because it fits your case, but to use it because it either comes from a reliable source like signals intercepts, from a human source that has been vetted over time as a reliable person, or it comes from documentary information -- papers you've stolen from another government or some other organization. The work that came out of Feith's shop that I saw, especially on Al Qaeda and Iraq, was simply … finding pieces of information in the world of intelligence information that fit the argument they wanted to make. Tenet, to his credit, had us go back 10 years in the agency's records and look and see what we knew about Iraq and Al Qaeda. I was available at the time, and I led the effort. We went back 10 years. We examined about 20,000 documents, probably something along the line of 75,000 pages of information, and there was no connection between [Al Qaeda] and Saddam.”

Michael Scheuer (1952) American counterterrorism analyst

" The Dark Side http://www.pbs.org/wgbh/pages/frontline/darkside/interviews/scheuer.html, PBS Frontline Interview, (22 June 2006).
2000s

“We live in a world of instant communication and the amount of information that comes our way can be overwhelming. The questions of what’s important in life, what is life-giving etc. can often be missed. So my message is simple, and it sometimes comes up at Mass: "Judge wisely the things of earth and measure them against the values of heaven."”

George Stack (1946) Irish Roman Catholic archbishop

Heart Talk : Archbishop George Stack https://www.shalomworld.org/episode/archbishop-george-stack (4 March 2018)

“How come the Mac group produced Mac and the people at IBM produced the PCjr? We think the Mac will sell zillions, but we didn’t build Mac for anybody else. We built it for ourselves. We were the group of people who were going to judge whether it was great or not. We weren’t going to go out and do market research. We just wanted to build the best thing we could build. When you’re a carpenter making a beautiful chest of drawers, you’re not going to use a piece of plywood on the back, even though it faces the wall and nobody will ever see it. You’ll know it’s there, so you’re going to use a beautiful piece of wood on the back. For you to sleep well at night, the aesthetic, the quality, has to be carried all the way through.”

Steve Jobs (1955–2011) American entrepreneur and co-founder of Apple Inc.

1980s, Playboy interview (1985)

“To me, energy is information – I think you can make that bold a statement. The only lines of energy that link up disparate sites in London are lines of information, that have been drawn by an informed mind. The energy that we put forth is information we have taken in.”

Alan Moore (1953) English writer primarily known for his work in comic books

De Abaitua interview (1998)
Context: New-age woolly-hat Glastonbury mystics weary me, sometimes, but they talk about energy, the energy of a place, of a person. We all know what they mean, but at the same time it has to be said that this is not energy that is going to show up on an autometer. We’re not talking about energy in the conventional sense that physics talks about energy. To me, energy is information – I think you can make that bold a statement. The only lines of energy that link up disparate sites in London are lines of information, that have been drawn by an informed mind. The energy that we put forth is information we have taken in. We will see a work of art and it will give us inspiration, it will give us energy. It’s given us information that we can turn to our own use and put out as something else. That’s the kind of energy that we – and psychogeography – are talking about.

“We have now swapped information for knowledge, which is not the same thing. I do not want to know.”

Brunello Cucinelli (1953) Italian entrepreneur and philanthropist

“And a new philosophy emerged called quantum physics, which suggest that the individual’s function is to inform and be informed. You really exist only when you’re in a field sharing and exchanging information. You create the realities you inhabit.”

Timothy Leary (1920–1996) American psychologist

Source: Chaos & Cyber Culture

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Heather Brooke 61

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