“We are no more prepared to encounter radio and TV in our literate milieu than the native of Ghana is able to cope with the literacy that takes him out of his collective tribal world and beaches him in individual isolation.”

xx
1960s, Understanding Media (1964)

Adopted from Wikiquote. Last update June 3, 2021. History

Help us to complete the source, original and additional information

Do you have more details about the quote "We are no more prepared to encounter radio and TV in our literate milieu than the native of Ghana is able to cope with …" by Marshall McLuhan?
Marshall McLuhan photo
Marshall McLuhan 416
Canadian educator, philosopher, and scholar-- a professor … 1911–1980

Related quotes

Marshall McLuhan photo

“Literacy, in translating man out of the closed world of tribal depth and resonance, gave man an eye for an ear and ushered him into a visual open world of specialized and divided consciousness.”

Marshall McLuhan (1911–1980) Canadian educator, philosopher, and scholar-- a professor of English literature, a literary critic, and a …

1960s, The Gutenberg Galaxy (1962)

Marshall McLuhan photo

“We are numb in our new electric world as the native involved in our literate and mechanical culture.”

Marshall McLuhan (1911–1980) Canadian educator, philosopher, and scholar-- a professor of English literature, a literary critic, and a …

Source: 1960s, Understanding Media (1964), p. 16

Ervin László photo
Marshall McLuhan photo

“Literacy, the visual technology, dissolved the tribal magic by means of its stress on fragmentation and specialization and created the individual.”

Marshall McLuhan (1911–1980) Canadian educator, philosopher, and scholar-- a professor of English literature, a literary critic, and a …

1990s and beyond, "The Agenbite of Outwit" (1998)

Arthur Schopenhauer photo
Marshall McLuhan photo

“We are numb in our new electric world as the native involved in our literate and mechanical culture. (p. 16)”

Marshall McLuhan (1911–1980) Canadian educator, philosopher, and scholar-- a professor of English literature, a literary critic, and a …

1960s, Understanding Media (1964)

Immanuel Kant photo

“It is difficult for the isolated individual to work himself out of the immaturity which has become almost natural for him.”

Immanuel Kant (1724–1804) German philosopher

What is Enlightenment? (1784)
Context: It is difficult for the isolated individual to work himself out of the immaturity which has become almost natural for him. He has even become fond of it and for the time being is incapable of employing his own intelligence, because he has never been allowed to make the attempt. Statutes and formulas, these mechanical tools of a serviceable use, or rather misuse, of his natural faculties, are the ankle-chains of a continuous immaturity. Whoever threw it off would make an uncertain jump over the smallest trench because he is not accustomed to such free movement. Therefore there are only a few who have pursued a firm path and have succeeded in escaping from immaturity by their own cultivation of the mind.

Buckminster Fuller photo

“The point is that racism is the product of tribalism and ignorance and both are falling victim to communications and world-around literacy.”

Buckminster Fuller (1895–1983) American architect, systems theorist, author, designer, inventor and futurist

As quoted in "The View from the Year 2000" http://books.google.com/books?id=kVMEAAAAMBAJ&q=%22Pollution+is+nothing+but+resources+we're+not+harvesting+We+allow+them+to+disperse+because+we've+been+ignorant+of+their+value%22&pg=PA52#v=onepage by Barry Farrell in LIFE magazine (26 February 1971)
Statement made in 1974, quoted in People magazine. In Thomas T. K. Zung, "Buckminster Fuller: Anthology for the New Millenium" (2002), 174.
1970s
Context: Pollution is nothing but resources we're not harvesting. We allow them to disperse because we've been ignorant of their value. But if we got onto a planning planning basis, the government could trap pollutants in the stacks and spillages and get back more money than this would cost out of the stockpiled chemistries they'd be collecting.
Margaret Mead gets cross with me when I talk like this because she says people are doing some very important things because they're worried and excited and I'm going to make them relax and stop doing those things. But we're dealing with something much bigger than we're accustomed to understanding, we're on a very large course indeed. You speak of racism, for example, and I tell you that there's no such thing as race. The point is that racism is the product of tribalism and ignorance and both are falling victim to communications and world-around literacy.

Sören Kierkegaard photo

Related topics