Verghese Kurien: Product

Verghese Kurien was Indian founder of dairy-cooperative Amul. Explore interesting quotes on product.
Verghese Kurien: 48   quotes 0   likes

“Operation Flood has three major achievements to its credit: making dairying India’s largest self-sustainable rural employment program; bringing India self-sufficiency in milk production; trebling the nation’s milk production within a span of two and half decades to make India the world’s largest milk producer.”

Verghese Kurien

in p. 83
Quote, Our Leaders

World

“Over the last 20 years India’s milk production has tripled; it has increased from 20 million tonnes per annum to 60 million tonnes per annum…. Dairying has become the largest rural employment scheme in this country. And the government has had very little to do with it, even though we are a government institution.”

Verghese Kurien

Quote, The man who revolutionised white

Country

“Through Operation Flood, milk has been transformed from a commodity into a brand, from insufficient production to sufficient production, from rationing to plentiful availability; from loose unhygienic milk to milk that is pure and sure, from subjugation to as symbol of farmer’s economic independence, to being the consumer’s greatest insurance policy for good health.”

Verghese Kurien

In p. 85
Quote, Our Leaders

Health

“Milk is a highly perishable commodity, which is in short supply in summer and in excess supply in winter. The market can not contract and expand according to supply, therefore, you need balancing facilities. And once you have these balancing facilities, which you enable to carry forward the winter production and capture the market, procurement falls into your laps. This was the objective and methodology of Operation Flood.”

Verghese Kurien

In p. 85
Quote, Our Leaders

Winter , Summer

“I am sorry, I do not think it is a good thing, because if you have opened up this market under such terms, what it implies is that other countries can put their products into our markets. Are you aware that all those advanced countries subsidize their exports? Subsidies are as high as 65 per cent. Now if you have globalized, and the others are subsidising their exports, to what position have you exposed the Indian dairy industry? You have declared dairy products under OGL”

Verghese Kurien

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Quote, The man who revolutionised white

Thinking , Country