[I] Signs, 1.13 : Sign and subject
Semiotics and the Philosophy of Language (1984)
Context: !-- The subject is constantly reshaped by the endless resegmentation of the content. In this way (even though the process of resegmentation must be activated by someone, who is probably the collectivity of subjects), the subject is spoken by language (verbal and nonverbal), by the dynamic of sign-functions rather than by the chain of signifiers. --> As subjects, we are what the shape of the world produced by signs makes us become.
Perhaps we are, somewhere, the deep impulse which generates semiosis. And yet we recognize ourselves only as semiosis in progress, signifying systems and communicational processes. The map of semiosis, as defined at a given stage of historical development (with the debris carried over from previous semiosis), tells us who we are and what (or how) we think.
Umberto Eco: General
Umberto Eco was Italian semiotician, essayist, philosopher, literary critic, and novelist. Explore interesting quotes on general.“Every specific semiotics (as every science) is concerned with general epistemological problems.”
[O] : Introduction, 0.4
Semiotics and the Philosophy of Language (1984)
Context: Every specific semiotics (as every science) is concerned with general epistemological problems. It has to posit its own theoretical object, according to criteria of pertinence, in order to account for an otherwise disordered field of empirical data; and the researcher must be aware of the underlying philosophical assumptions that influence its choice and its criteria for relevance. Like every science, even a specific semiotics ought to take into account a sort of 'uncertainty principle' (as anthropologists must be aware of the fact that their presence as observers can disturb the normal course of the behavioral phenomena they observe). Notwithstanding, a specific semiotics can aspire to a 'scientific' status. Specific semiotics study phenomena that are reasonably independent of their observations.
Il costume di casa (1973); as translated in Travels in Hyperreality (1986)
Context: Not long ago, if you wanted to seize political power in a country you had merely to control the army and the police. Today it is only in the most backward countries that fascist generals, in carrying out a coup d'état, still use tanks. If a country has reached a high degree of industrialization the whole scene changes. The day after the fall of Khrushchev, the editors of Pravda, Izvestiia, the heads of the radio and television were replaced; the army wasn't called out. Today a country belongs to the person who controls communications.
“A general semiotics transforms, for the very fact of its theoretical claim, its own object.”
[O] : Introduction, 0.8
Semiotics and the Philosophy of Language (1984)
Context: A general semiotics studies the whole of the human signifying activity — languages — and languages are what constitutes human beings as such, that is, as semiotic animals. It studies and describes languages through languages. By studying the human signifying activity it influences its course. A general semiotics transforms, for the very fact of its theoretical claim, its own object.
[O] : Introduction, 0.8
Semiotics and the Philosophy of Language (1984)
Context: A general semiotics studies the whole of the human signifying activity — languages — and languages are what constitutes human beings as such, that is, as semiotic animals. It studies and describes languages through languages. By studying the human signifying activity it influences its course. A general semiotics transforms, for the very fact of its theoretical claim, its own object.
Six Walks in the Fictional Woods (1994) Chapter Six: "Fictional Protocols"