“Brands that don't believe in social media will be driven out of business.”
Related quotes

“If I didn’t have social media, I’d have no way of getting out my voice.”
2020-10-26
CBS releases footage of Trump walking out of 60 Minutes interview
Martin Melam
The Guardian
https://www.theguardian.com/us-news/2020/oct/26/cbs-releases-footage-trump-walking-out-60-minutes-interview
2020, October 2020
Source: Social Amnesia: A Critique of Conformist Psychology from Adler to Laing (1975), p. 4

It's social media. It gets out. I have, you know, hundreds of millions of people. Number one on Facebook. Did you know I was number one on Facebook? I mean, I just found out I'm number one on Facebook. I thought that was very nice for whatever it means. No, it represents something. And when I can explain to people: Just don't do it. You know, it's going to be bad if you do it. It's going to be really bad. And they don't need to do it. They have enough problems. Iran has enough problems without doing that. But we’ve been pulling back very substantially over the last year, in Iraq. And so, you know, that's the way it is.
Coronavirus task force press briefing, , quoted in * 2020-04-01
Remarks by President Trump, Vice President Pence, and Members of the Coronavirus Task Force in Press Briefing
James S. Brady
White House
https://www.whitehouse.gov/briefings-statements/remarks-president-trump-vice-president-pence-members-coronavirus-task-force-press-briefing-16/. At that time, Trump had 26 million likes and 28 million followers on Facebook, while President Barack Obama had 55 million likes and 53 million followers.
2020s, 2020, April

“Don't hate the media, become the media.”
Address to the US Green Party
Source: Become the Media