“The entire rostrum of the rating program rests on the assumption of responsibility by parents.”

— Jack Valenti

The Voluntary Movie Rating System (2004)
Context: The basic mission of the rating system is a simple one: to offer to parents some advance information about movies so that parents can decide what movies they want their children to see or not to see. The entire rostrum of the rating program rests on the assumption of responsibility by parents.

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Jack Valenti 35

President of the MPAA 1921–2007

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