“I see an entrepreneur as the chief designer of a business that works better than any other.”

‘A Conversation with Michael Gerber’, from an interview posted on Businessweek.com website, 24 March 2008

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Michael E. Gerber7

American business writer 1936

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“We are now dealing with the imaginative, not the existential, with the "let this be," not with "this is," and no work of literature is better by virtue of what it says than any other work”

Northrop Frye book The Well-Tempered Critic

The Well-Tempered Critic, p. 140
"Quotes"
Context: The fundamental act of criticism is a disinterested response to a work of literature in which all one's beliefs, engagements, commitments, prejudices, stampedings of pity and terror, are ordered to be quiet. We are now dealing with the imaginative, not the existential, with the "let this be," not with "this is," and no work of literature is better by virtue of what it says than any other work.