“A major advancement in the strategy field is the development of models where firm heterogeneity is an endogenous creation of economic actors.”

Source: "Towards a strategic theory of the firm." 1997, p. 134

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Richard Rumelt25

American economist 1942

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“I consider myself a mainstream researcher in the field of business policy, and the ideas I want to describe in this paper concern the foundations of a theory of business strategy that is rooted in economics. But is such a paper, whatever its merits, really appropriate at a conference entitled 'Non-traditional Approaches to Policy Research'? Surprisingly, it is. The use of economic theory to model and explicate business strategy, as it is understood within the field of business policy, is distinctly non-traditional.”

Richard Rumelt (1942) American economist

Source: "Towards a strategic theory of the firm." 1997, p. 131; Lead paragraph

“If the ideas of a ruling class were once the dominant (or hegemonic) ideology of bourgeois society, the advanced capitalist countries today are now a field of stylistic and discursive heterogeneity without norm. Faceless masters continue to inflect the economic strategies which constrain our existence, but they no longer need to impose their speech (or are henceforth unable to); and the postliteracy of the late capitalist world reflects not only the absence of any great collective project but also the unavailability of the older national language itself.”

Fredric Jameson (1934) American academic

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“A leading firm that controlled a large portion of the output of a given organizational field operated as a price setter. To set prices, the actors in that firm had to control their suppliers and marketing in order to increase their own efficiency and have the potential to cut off other firms from supplies or customers.”

Neil Fligstein (1951) American sociologist

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“The occupation and destruction of peoples is paved with a political strategy, developed by a culture of society, and embodied by doctrines, systems and economic theories.”

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W. Chan Kim (1951) South Korean economist

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“The Communist Party of China should represent the development trends of advanced productive forces, the orientations of an advanced culture and the fundamental interests of the overwhelming majority of the people of China.”

Jiang Zemin (1926) former General Secretary of the Communist Party of China

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“States should significantly reduce military spending and develop conversion strategies to reorient resources towards social services, the creation of employment in peaceful industries, and greater support to the post-2015 development agenda.”

Alfred de Zayas (1947) American United Nations official

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“A major advancement in the strategy field is the development of models where firm heterogeneity is an endogenous creation of economic actors.”

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Richard Rumelt25

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