“There are two things that go on in art. There's getting to the essential material and a design that's inherent in the use of material, and also an essential level of expressiveness, a precise way of saying something rather than a complicated way.”
Source: Color, Format and Abstract Art' (1977), pp. 99 – 105
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Kenneth Noland 28
American artist 1924–2010Related quotes
Source: Color, Format and Abstract Art' (1977), pp. 99 – 105

" Artist Ai Weiwei: China Crushes Dissenting Voices http://www.foxnews.com/world/2012/06/11/artist-ai-weiwei-china-crushes-dissenting-voices/.," in: Fox News, June 11, 2012.
2010-, 2012

Source: Aesthetics and Hermeneutics (1964), p. 101 http://books.google.com/books?id=7RP-TggufEEC&pg=PA101 (quotation is from Goethe)
Context: The work of art that says something confronts us itself. That is, it expresses something in such a way that what is said is like a discovery, a disclosure of something previously concealed. The element of surprise is based on this. "So true, so filled with being" [So wahr, so seiend] is not something one knows any other way. Everything familiar is eclipsed. To understand what the work of art says to us is therefore a self-encounter.
Source: Minimal Art: A Critical Anthology', 1995, p. 104; from original source: a quote by David Bourdon, in A Redefinition of Sculpture, in 'Carl Andre: Sculpture 1959–1977', New York 1978, pp.19

“We have two essential strategies for coping: the way of avoidance or the way of attention.”
The Aquarian Conspiracy (1980), Chapter Three, Brains Changing, Minds Changing
1910s
Source: 'Merz Painting' (1919); as quoted in I is Style, ed. Siegfried Gohr & Gunda Luyken, NAI Publishers, Rotterdam 2000, p. 91.

Ive explaining his view on Apple's use of design in the product video shown at WWDC 2013 for iOS 7.

Quote (1912), # 928, in The Diaries of Paul Klee, translation: Pierre B. Schneider, R. Y. Zachary and Max Knight; publisher, University of California Press, 1964
1911 - 1914