“Today, organizations are competing in complex environments so that an accurate understanding of their goals and the methods for attaining those goals is vital. The Balanced Scorecard translates an organization’s mission and strategy into a comprehensive set of performance measures that provides the framework for a strategic measurement and management system.”
Source: The Balanced Scorecard, 1996, p. 2
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David P. Norton4
American business theorist, business executive and manageme… 1941Related quotes
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