“You cannot dig a hole in a different place by digging the same hole deeper.”
Source: Lateral Thinking : Creativity Step by Step (1970), p. 8.
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Edward de Bono 33
Maltese physician 1933Related quotes
“When you find yourself in a hole, quit digging.”
Variant: If you find yourself in a hole, the first thing to do is stop digging.
“If you find yourself in a hole, the first thing to do is stop digging.”
“The most important thing to do if you find yourself in a hole is to stop digging.”
“I was good at digging holes. It was the rest of life I sucked at.”
Source: Twisted
“The first rule of holes: When you're in one stop digging.”
Speech at Goldman Awards, San Francisco (24 April 2006)
Imbalances of Power http://www.nytimes.com/2008/05/21/opinion/21friedman.html, May 21, 2008.