“[I]f it's just you, attempting to come up with a "good idea" before defining your purpose, creating a vision, and collecting lots of bad ideas is likely to give you a case of creative constipation.”

“For every good idea, expect to have five, ten, twenty wrong or useless ideas. You cannot avoid the bad ideas if you keep your imagination free. There is no spam filter for bad ideas.”

“So the goal isn’t to get good ideas; the goal is to get bad ideas. Because once you get enough bad ideas, then some good ones have to show up.”

“It's a good idea to carry a small mirror in your pocket, which will give you a reflection of yourself before you judge others.”

“Statistics are just like mini-skirts — they give you good ideas but hide the most important things.”

“The way to get good ideas is to get lots of ideas, and throw the bad ones away.”

“No matter what you or anyone else does, there will be someone who says that there's something bad about it. Whenever somebody comes up with a good idea, there's somebody else who has never had a good idea in his life who stands up and says, "Oh, you can't do that…"”

“If you're waiting to have good ideas before you have any ideas, you won't have many ideas.”

“This is serious, and you gotta keep your mind open in case an idea comes along—you want there to be some room for it to fit in.”

“I was just talking with friends and they said it was good idea and I just sort of liked the idea.”