“To the degree to which they correspond to the given reality, thought and behavior express a false consciousness, responding to and contributing to the preservation of a false order of facts. And this false consciousness has become embodied in the prevailing technical apparatus which in turn reproduces it.”

— Herbert Marcuse , book One-Dimensional Man

Source: One-Dimensional Man (1964), p. 145

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Herbert Marcuse 105

German philosopher, sociologist, and political theorist 1898–1979

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“The distinction between true and false consciousness, real and immediate interest still is meaningful. But this distinction itself must be validated. Men must come to see it and to find their way from false to true consciousness, from their immediate to their real interest. They can do so only if they live in need of changing their way of life, of denying the positive, of refusing. It is precisely this need which the established society manages to repress to the degree to which it is capable of “delivering the goods” on an increasingly large scale, and using the scientific conquest of nature for the scientific conquest of man.”

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“This is probably the fundamental dimension of 'ideology': ideology is not simply a 'false consciousness', an illusory representation of reality, it is rather this reality itself which is already to be conceived as 'ideological' - 'ideological' is a social reality whose very existence implies the non-knowledge of its participants as to its essence -that is, the social effectivity, the very reproduction of which implies that the individuals 'do not know what they are doing'. 'Ideological is not the false consciousness of a (social) being but this being itself in so far as it is supported by "false consciousness"'. Thus we have finally reached the dimension of the symptom, because one of its possible definitions would also be 'a formation whose very consistency implies a certain non-knowledge on the part of the subject': the subject can 'enjoy his symptom' only in so far as its logic escapes him - the measure of the success of its interpretation is precisely its dissolution.”

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This quote is introduced as "The question Zadeh always insists upon asking".
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Source: Gather, Darkness! (1950), Chapter 10 (p. 106)

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