Source: De architectura (The Ten Books On Architecture) (~ 15BC), Book II, Chapter VIII, Sec. 10
Context: At Halicarnassus, the house of that most potent king Mausolus, though decorated throughout with Proconnesian marble, has walls built of brick which are to this day of extraordinary strength, and are covered with stucco so highly polished that they seem to be as glistening as glass. That king did not use brick from poverty; for he was choke-full of revenues, being ruler of all Caria.
“Of all things love is the most potent.”
“Ridicule is man's most potent weapon.”
Source: Rules for Radicals: A Practical Primer for Realistic Radicals (1971), p. 128
“Novelty, the most potent of all attractions, is also the most perishable.”
Un Art de Vivre (The Art of Living) (1939), The Art of Loving
p.vii, Foreword, Presidential Television, A Twentieth Century Fund report, Newton N. Minow, John Bartlow Martin, Lee M. Mitchell, Basic Books, 1973.
“The most potent weapon in the hands of the oppressor is the mind of the oppressed.”
White Racism and Black Consciousness
I Write What I Like (1978)
Variant: The greatest weapon in the hand of the oppressor is the mind of the oppressed.
“Nothing seems to me the most potent thing in the world.”
Robert Barry, cited in: Lucy R. Lippard, Six Years: The Dematerialization of the Art Object from 1966 to 1972. New York, Praeger, 1973, p. 40.
“Properly read, it is the most potent force for atheism ever conceived.”
As quoted in Notes for a Memoir : On Isaac Asimov, Life, and Writing (2006) by Janet Jeppson Asimov, p. 58
General sources
Variant: Properly read, the Bible is the most potent force for atheism ever conceived.
Context: If you suspect that my interest in the Bible is going to inspire me with sudden enthusiasm for Judaism and make me a convert of mountain‐moving fervor and that I shall suddenly grow long earlocks and learn Hebrew and go about denouncing the heathen — you little know the effect of the Bible on me. Properly read, it is the most potent force for atheism ever conceived.
