“Milk is a highly perishable commodity, which is in short supply in summer and in excess supply in winter. The market can not contract and expand according to supply, therefore, you need balancing facilities. And once you have these balancing facilities, which you enable to carry forward the winter production and capture the market, procurement falls into your laps. This was the objective and methodology of Operation Flood.”

In p. 85
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Indian founder of dairy-cooperative Amul 1921–2012

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