Richard Branson citations

“Train people well enough so they can leave, treat them well enough so they don't want to.”

“Complexity is your enemy. Any fool can make something complicated. It is hard to make something simple.”

“As soon as something stops being fun, I think it’s time to move on. Life is too short to be unhappy. Waking up stressed and miserable is not a good way to live.”

“I was born under a lucky star, and I have nothing whatsoever to regret. I wouldn’t change a thing about my life.”

“If somebody offers you an amazing opportunity but you are not sure you can do it, say yes – then learn how to do it later!”

“Life is a helluva lot more fun if you say yes rather than no”

“Respect is how to treat everyone, not just those you want to impress.”

“The brave may not live forever – But the cautious do not live at all”

“Throwing yourself into a job you enjoy is one of the life's greatest pleasures!”

“Business opportunities are like buses; there’s always another one coming.”

“There is no greater thing you can do with your life and your work than follow your passions – in a way that serves the world and you.”

“Most "necessary evils" are far more evil than necessary.”

“A business has to be involving, it has to be fun, and it has to exercise your creative instincts.”

“It is only by being bold that you get anywhere. If you are a risk-taker, then the art is to protect the downside.”

“My philosophy is that if I have any money I invest it in new ventures and not have it sitting around.”

“My general attitude to life is to enjoy every minute of every day. I never do anything with a feeling of, “Oh God, I've got to do this today.””

“The talents of young people must not be stifled. Education is not just about getting the right grades in exams but it should encourage all students to develop their optimum capacity, whatever that may be. Schools and colleges should prepare young people for life.”

“If you want to be a Millionaire, start with a billion dollars and launch a new airline.”

“To be associated with industry no longer carries the stigma of profiteering, exploitation and of being uncaring as it did when I was at school.”

“One thing is certain in business. You and everyone around you will make mistakes.”

“Making money never was my incentive. I just want to fight big companies.”

“I became an entrepreneur by mistake. Ever since then I've gone into business, not to make money, but because I think I can do it better than it's been done elsewhere. And, quite often, just out of personal frustration about the way it's been done by other people.”

“Simplicity is a great way to build something that works well without costing too much.”

“I think other companies need to stand on their own two feet, and the weak ones need to go to the wall.”