Tim Cook: Thing

“The things we should be doing at Apple are things that others can’t.”

Tim Cook

bloomberg.com http://www.bloomberg.com/news/features/2014-09-17/tim-cook-interview-the-iphone-6-the-apple-watch-and-remaking-a-companys-culture-i077npsy

“The countries that embrace openness do exceptional and the countries that don’t, don’t. It’s not a matter of carving things up between sides. I’m going to encourage that calm heads prevail.”

Tim Cook

Bloomberg: Apple's Cook to Meet With Trump Amid China Trade Tensions https://www.bloomberg.com/news/articles/2018-04-25/apple-s-cook-to-meet-with-trump-amid-u-s-china-trade-tensions (25 April 2018)

Country

“I don’t think business should only deal in commercial things. Business, to me, is nothing more than a collection of people. If people have values, then companies should.”

Tim Cook

CNBC: "Apple's Tim Cook shares a rule that leaders should live by" https://www.cnbc.com/2018/06/26/apple-ceo-tim-cook-advice-for-leaders-on-speaking-out.html (26 June 2018)

People , Business , Thinking

“If you want me to only do things for ROI reasons then you should get out of this stock.”

Tim Cook

thestreet.com http://www.forbes.com/sites/siimonreynolds/2015/03/25/lessons-you-can-learn-from-apples-ceo/

“You can converge a toaster and refrigerator, but these things are probably not going to be pleasing to the user.”

Tim Cook

During the Q & A session after an earnings call http://bits.blogs.nytimes.com/2012/04/24/apples-chiefs-offhand-comment-spawns-internet-tribute/ (2012-04-24)
Cook was asked about converging touch- and mouse-based operating systems into one product, like Microsoft's Windows 8.

“All of these things are great conveniences of life. They change your daily life in a great way. But if you're getting bombarded by notifications all day long, that's probably a use of the system that might not be so good anymore.”

Tim Cook

NPR: "Apple Requested 'Zero' Personal Data In Deals With Facebook, CEO Tim Cook Says" https://www.npr.org/2018/06/04/616280585/apple-requested-zero-personal-data-in-deals-with-facebook-ceo-tim-cook-says (4 June 2018)

Life , Way , Change

“The privacy thing has gotten totally out of control. I think most people are not aware of who is tracking them, how much they're being tracked and sort of the large amounts of detailed data that are out there about them.”

Tim Cook

CNN Tech: "Tim Cook reveals his tech habits: I use my phone too much" http://money.cnn.com/2018/06/04/technology/apple-tim-cook-screen-time/index.html (4 June 2018)

People , Thinking