Coimbatore Krishnao Prahalad citations (11 citations)

C.K. Prahlad in: Art Kleiner, " The Life’s Work of a Thought Leader http://www.strategy-business.com/article/00043?gko=bcd57," in: Strategy & Business, August 9, 2010.

“Imagining the future may be more important than analyzing the past I daresay companies today are not resource-bound, they are imagination-bound.”

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C.K. Prahalad

C. K. Prahalad, cited in: David A. Aaker (2001), Strategic Market Management, p. 76

“Executives are constrained not by resources but by their imagination.”

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C.K. Prahalad

C.K. Prahalad in a column Harvard Business Review, April 2010.

“The lackluster nature of most multinational corporations emerging market strategies over the past decade does not change the magnitude of the opportunity. The real source of market promise is not the wealthy few in the developing world, or even the emerging middle-income consumers: It is the billions of aspiring poor who are joining the market economy for the first time.”

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C.K. Prahalad

C. K. Prahalad & Stuart L Hart, cited in: Jeffrey E. Garten (2002), The Politics of Fortune: A New Agenda for Business Leaders, p. 125

“If we stop thinking of the poor as victims or as a burden and start recognizing them as resilient and creative entrepreneurs and value-conscious consumers, a whole new world of opportunity can open up.”

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C.K. Prahalad livre The Fortune at the Bottom of the Pyramid

Source: The Fortune at the Bottom of the Pyramid, 2009, p. 25